2010-02-04 15:57:49 Author:
Paul Kinsella
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Research and Markets has announced the addition of the "Telecoms in 2020: consumer" report to their offering.
By 2020, a plethora of different players will supply, deliver and manage the consumer digital world, which will be dominated by the Web, video and interactivity. The role of telcos will have altered dramatically and many will no longer be telcos in the traditional sense of the word. They will be plugged into consumer services in different ways around the world depending on their competencies, assets, brand and individual market dynamics. They will have had to rapidly evolve their business models to address new and highly disruptive competitive threats. In some cases, this will mean stepping back from the most hotly contested digital arenas such as retail content and advertising, and focusing on core competencies.
Key Topics Covered:
* Broadband is firmly established as the fourth utility
* Video will dominate the next ten years
* A crucial role in supporting quality of experience (QoX)
* Broadband access will account for the majority of telco * consumer revenues in 2020
* More than ever, success for consumer telcos will depend on scale and efficiency
* Recommendations for telcos
* LEAN or SMART? Plan now for the mid to long term to create the right foundations for success
* Regardless of which role is chosen, costs need to come down
* Aggressively develop network intelligence capabilities and traffic/usage insights
* Address complexity as a priority: a prime domain is the digital home
* Consumer telecoms in 2020: broadband rules
* No network: no digital world
* A digital panacea
* From QoS to QoX
* Interaction is a killer feature
* More for less will dominate business models
* A select few will succeed in TV and content
* Consumer telecoms: industry structure and player positioning
* Fewer network owners
* Less vertical integration, but more cross-platform
* Virtual service providers are more powerful
* Threats and opportunities for telcos
* The world of 2020
* LEAN operators
* Smart enablers
* SMART players
* From LEAN to SMART: by 2020 there will be a clearer delineation
* Development timeline
* Many more
For more information visit http://www.researchandmarkets.com/research/928999/telecoms_in_2020
Source: Ovum
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